Translating a Scholarly Work for a Popular Audience

Writing and Submission Requirements

Length: 800 words, not including references

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Format: citations as hyperlinks and MLA or APA bibliography at the end, 12-pt Times New Roman font, double spaced, 1” margins, paginated



For the electronic copy, name the file using your last name and the name of the assignment with no spaces (e.g.: SmithBlogpost.doc)




Assignment Prompt and Context

For this project, you will “translate” following academic, or scholarly, works below for a popular audience. In order to do this, you will first need to choose the work you’d like to be the focus of your translation:


John C. Bernard, Katie Gifford, Kristin Santora, and Daria J. Bernard’s “Willlingness to Pay for Foods with Varying Production Traits and Levels of Genetically Modified Content” (Social Sciences)


You will translate the work for an 800-word blog post for a popular audience. Remember your audience is the general public. Include an image (Links to an external site.)Links to an external site.for your citation.






Audience–Author identifies audience and uses appropriate language and level of formality.-10 points


Format — Has the requisite elements of a blogpost. Author is identified. Links to research or further reading are in working order and placed correctly. The document looks like a blogpost with images and working links to sources-25 points.



This criterion is linked to a Learning Outcome
Content — The post has a clear introduction, has appropriate and convincing links to original research and other sources, and paragraphs are short but convincing. The information is consistent with the original article.-50 points



This criterion is linked to a Learning Outcome
Mechanics–Grammar and mechanics are flawless.-15 points

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