Writer's choice
Discipline: Business Studies
Type of Paper: Coursework
Academic Level: High school
Paper Format: APA
Pages: 1
Words: 275
Question
Digital Marketing Topic 2 Q4 Analytics is often used in audience analysis and the development of personas designed to help marketers reach sweet spot customers. Discuss legal and ethical dilemmas marketers might encounter in the collection and use of analytics and provide a specific example to illustrate your ideas.