Optimizing Media Strategy

Discipline: Marketing

Type of Paper: Discussion Essay

Academic Level: High school

Paper Format: APA

Pages: 2 Words: 550

Question

Provide a 600 or more-word summary (formatted according to APA guidelines) of the new research in this area from a minimum of five new peer reviewed journal articles and identify questions that need exploring in future research.
Also answer these questions:
"What is the current state of research in this particular sub-area? What are the major themes that researchers are finding in this area and what specifically do they recommend to explore further?"

Your discussion should be organized in a three-paragraph format:

Introductory Paragraph: gives an overview and definition of the topic you chose. At the end of the paragraph it gives an idea of how your forum is organized.

Current Trends Paragraph: In this paragraph, you will discuss the themes that you found in the research from the 5 articles related to your topic. This paragraph should be a synthesis of the research and not just a listing of annotated summaries.

Future Research Paragraph: In this paragraph, you will discuss areas of future research by referencing the 5 articles that you identified. The future research areas should be based on the findings of the authors of those articles rather than general ideas you may have.

*A reference section should then be included at the end of your discussion.