Image Analysis; Informative Essay
Draft a 3-5 page (approximately 800-1300 words) informative essay; image analysis. Select an advertisement to analyze. Draft an analytical essay that examines the audience, context, and purpose of the advertising image you’ve chosen. Your analysis should lead to a conclusion about the ad’s effectiveness, based on an examination of its components. Include the image with your draft.
The advertisement you choose should be directed towards a specific audience. To identify the intended audience, think about the members of the potential audience for the advertisement that you have chosen. Who are they? Ads for a beauty product, for example, may be aimed at young girls. The thesis must inform the reader of the topic and purpose. Use objective language and a neutral point of view.
o Double-space your draft and use one-inch margins.
o Use an easily-readable 12-point font.