Dissociative Reference Group

Discipline: Business Studies

Type of Paper: Discussion Essay

Academic Level: High school

Paper Format: APA

Pages: 1 Words: 275


Respond to the following in a minimum of 175 words:

What is a dissociative reference group? Be sure to use your book for this.
Give an example of a dissociative reference group. It might even be a group you or someone you know belongs to.
In what way can dissociative reference groups influence consumer behavior?