Writer's choice
Discipline: Marketing
Type of Paper: Essay (any type)
Academic Level: High school
Paper Format: APA
Question
After reading chapters 2,3,4,5 and 6 do the following exercises:
1. Go to the FNU e-library and do research on two foreign markets of your choice (the USA and another one). https://proxy.lirn.net/FLNatlUniv
username:24439
password: onlinelibrary39
Link to download book https://u1lib.org/book/11842925/48ad9f
1.1. Compare and contrast their economies, industries, culture legal/political through international business meta indexes (see the attached word document in Course Document link Week 2 which holds very helpful websites providing to you information to support the analysis). Craft a report describing all the points aforementioned for each market. The theoretical background can be found in chapters 2 thru 5.
1.2. Use any of the four methods mentioned in Chapter 6 (method of analogy, trade audit, chain ration method, or cross-sectional regression analysis) to make a market size assessment for a service of your choice for each country selected by you (the USA and another one). Once you have completed your assignment, evaluate your research experience. What was difficult? What additional data did you need? What was the easiest and hardest data to find? Would you be willing to make decisions regarding the market based on the data collected?
Exercise Outcome: APA written contribution. No length requirements.
Both exercises must be in the one-word document.